Writing Samples

Matrix Marketing Group Blog

At Matrix Marketing Group, I was charged with publishing, editing, and often writing weekly posts for the agency's blog. This link will lead you to my author page on the agency's website. 

Aflac PR Writing

Throughout my one year fellowship at Hill+Knowlton Strategies, I was able to work with Aflac to create content that supported the company's goals and communications and marketing strategies. The following press releases, matte releases, and executive bylined articles are just a snapshot of the ongoing work I produced for the company.  

Inside Mazda Article

In 2016, Mazda named a Chicago organization, My Block. My Hood. My City., the winner of its Drive for Good program and the recipient of $30,000 in goods and services from Mazda. The following article was written for the corporation's website to provide readers with an extended view of how the prize money will have a lasting impact on the organization and the teens it supports. 

Digital Strategy Business Memo

The following business memo, assigned in the PRAD Digital Media course, builds a case for Target to incorporate "real-time marketing," by identifying a trending topic using analytics tools, such as Google Trends and Infegy Atlas. The research was to be neatly packaged in a memo addressed to Target's head of marketing.  

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© 2018 by Chelsea Trautman

Columbia, South Carolina

Follow: @chelseatrautman

Contact

e: chelsea.m.trautman@gmail.com

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